We partner with Latino entrepreneurs in building the new generation of transformational companies.
L’ATTITUDE Ventures is a $100M+ institutional venture capital platform invested exclusively in early-stage innovative companies primarily owned and led by U.S. Latinos.

With global expertise and access, our firm is uniquely positioned to capture outsized returns and catalyze meaningful wealth creation intrinsic in the largest and most entrepreneurial growth cohort in our country, U.S. Latinos.
WHY WE INVEST IN LATINOS
Latinos are the most entrepreneurial yet undercapitalized cohort in the U.S. By investing in Latino-owned businesses, we enable those entrepreneurs and businesses to reach their full potential while unlocking revenue growth in the U.S.